Magnifica Roma

Year: 2021
Category: Exhibition Design & CG Animation & Sound Design
Exhibition: Magnifica Roma
Location: Shanghai・Columbia Circle & Shenzhen・Sea World Culture and Arts Center
Team: OUTPUT

Italian jewelry luxury brand BVLGARI will hold a digital art exhibition in Shanghai and Shenzhen in 2021.

I was deeply involved in the conceptual design of the exhibition hall and exhibits in the early stages, and in the later stages in the creation of the CG digital content. I was also responsible for the audio design of all exhibits.

In this series of works, the beauty of BVLGARI's exquisite jewelry was exhibited in animated form. I also wanted to combine the historical architecture of Rome as an element with BVLGARI's jewelry design to convey its beauty to the audience.